There is no denying transparency is key for leaders and companies alike. You can’t be a successful leader without being completely transparent, and you can’t be a successful company if your leaders lack this key ability.
With social media and company review sites, aligning your company culture is crucial. The last thing you – or any other company, for that matter – want is your company culture misaligned, leading to all sorts of communication issues and a possible toxic culture.
?Because now everyone from candidates to competitors can see if you are walking your talk, so to speak. Do you really live up to the company culture you preach, or is it all for clout and traction on social media? This is an important consideration when one wrong move can fetch you a PR nightmare.
So when it comes to priorities, you are going to want to make sure your culture comes first.
✅Yes, strategy is important.
✅Yes, operations are important.
?Yet, culture is something that requires attention on a daily basis for you to thrive in today’s competitive climate.
Here are 3 ways to keep your eye on your culture on a daily basis –
1) Pay attention to the language people use – is it aligned with your core values.
2) Pay attention to the accountability on the individual level – are people holding themselves and other accountable.
3) Pay attention to how you show up every day – make sure you are leading by example.
Now days compensation matters, but it is not the number one priority for candidates.
?Candidates want to be associated with a company whose culture aligns their words with their actions.
?Start with these three steps to make sure you are one of the companies whose culture is leading the way.